I have assisted Alva Energie in becoming a brand in the German alternative energy sector. To do so, I have designed a custom icon set that not only enhances the visual appeal of the brand but also improves user experience by providing clear and intuitive visual cues. I also contributed to the brand by expanding the first color palette to reflect custom black and grey tones, as well as some elegant highlight colors. These findings and developments I put into practice when designing the pitch deck, custom graphics, key visuals, a poster for a fair booth as well as printed postcards.
